Sara McDonnell, Web and Social Media Editor

Sara McDonnell, Web and Social Media Editor

Royal Statistical Society

For the last six years, Sara has worked on the Royal Statistical Society’s website and social media channels and puts together the Society’s fortnightly member e-newsletter to members.

She has helped grow the Society’s Twitter account from 500 to 17,000 followers, and its Facebook page grow from zero to 9.5k followers. Prior to the Royal Statistical Society, Sara worked for ten years in education publishing and before that edited a number of trade titles.

2.4 – Our Digital Communications Strategy – which channels for which messages? (The RSS Story)

Room 1

The Royal Statistical Society (RSS) promotes the importance of statistics/data and has more than 9,000 members in the UK and across the world. The organisation has recently focused significant attention on its Digital Communications Strategy and we are pleased to welcome Web and Social Media Editor, Sara McDonnell, who will update delegates on its development, […]

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